Digital Collection

YouTube

Overview

Effective videography for Colleen's YouTube channel played a vital role in expanding her online presence and attracting a broader audience. The consistent and high-quality content produced has had a significant impact on her coaching business, solidifying her position as a respected business and lifestyle coach on YouTube.


Viewership and engagement improved by over 200% since implementing our new processes.

Approach

Content Strategy: We conducted a thorough consultation with Colleen to understand her coaching style, target audience, and content preferences. This information helped us plan production to curate her content to her preferred audience.


  1. Professional Setup: We planned strategic use of video equipment, lighting, and audio gear to ensure exceptional video and audio quality.

  2. Video Editing: Our editing team enhances the videos with engaging graphics, transitions, and subtitles, ensuring viewers remain captivated throughout the video.

  3. Regular Posting Schedule: We implemented a consistent filming and posting schedule, filming videos on specific days and posting at certain times each week to keep the audience engaged.